Specialized Concept Store in Covent Garden - Now Open

CycleSurgery and Specialized have announced the opening of the latest Specialized Concept Store in Covent Garden. The new store is part of the newly-regenerated and pedestrian-friendly St Martin’s Courtyard, just a short walk from the Tube.

The latest products from Specialized are displayed over two floors, with visitors able to browse through the range of mountain bikes, hybrids and road bikes, as well as accessories from Specialized and complimentary brands such as Altura, Camelbak and Garmin.

Those visitors wishing to make sure they have their bikes and riding position set up correctly can take advantage of the in-store BG FIT studio. Every session starts with a detailed interview and flexibility assessment by the qualified technician, before updates in your position are carried out. Your position on the bike can make a huge difference to how comfortable you are when riding, so a session like this is highly recommended.

The store also operates a state of the art workshop using the latest tools and equipment to maintain and service bikes from the local community. And staff members are on hand to offer expert advice for men and women of all ages and abilities.

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