In the spirit of balanced reporting, I should point out that the cycle hire bikes are generally excellent; but naturally I do think there is an issue surrounding them regarding navigation and mapping. More important than the story that in one instance the accompanying maps are not 100% accurate is that in all cases they only show the area immediately local to the bikes, so it's still fairly difficult to make cycle journeys from one part of the capital to another. It's the same story all over London. People typically know how to get around by bike for the first few miles - cause they're familiar with the area, or they live there, even - but as soon as they get a bit further afield it's unchartered territory. Contrast this with the tube, where you don't need to know the area you're going to: no matter how far it is, the map will get you there, regardless. Something similar is needed for cycling.
London's True Colours:
a film for the London Cycle Map Campaign
London's True Colours (above) is a new film showing what the London Cycle Map Campaign is all about. It was animated by Stuart France.
The big idea is to create a single London Cycle Map that’s clear and easy to use and corresponds to a unified network of signed cycle routes throughout Greater London: the cycling equivalent of the London Underground Map.
Sign the London Cycle Map Campaign Petition here.
Einstein & the Art of Mindful Cycling - signed copies!
“In connecting Einstein, meditation and the bicycle, Ben Irvine artfully expresses something so many cyclists have wondered about for so long. The book is a delight to read.” – Rob Penn
*For a limited time, all copies purchased from cyclelifestyle.co.uk will be signed personally by the author.*
Written by Ben Irvine, Einstein and the Art of Mindful Cycling is a book all about how inspiring cycling can be.
Through stories, fascinating facts and a few lessons in mindful living, Ben shows how cyclists can develop an enlightened outlook similar to Albert Einstein’s – practical, creative, communal and global all at once.
The outcome is an exhilarating philosophy for our times, and a celebration of balance, in more ways than one. Published by Leaping Hare Press, signed copies of Einstein and the Art of Mindful Cycling are available from cyclelifestyle.co.uk.
We deliver worldwide. To buy a signed copy for yourself or a friend, please use the dropdown menu below.